Startups And The Big Lie
A startup is hemorrhaging cash, and the VCs have yet to agree on terms for a capital infusion. The clock is ticking until deadpool, first weeks away then days. The founders, stress levels increasing to stratospheric levels, continue to sell their company to everyone, whether investors, employees, potential employees, or clients.
They have little choice. Funding is contingent on growth, but that growth can only happen if no one really understands the funding situation. Founders have to tell the lie – that everything is fine, that a feature is going to launch even though the engineer for that feature hasn’t been hired yet, that payroll will run even though the VC dollars are still nowhere on the horizon.